About

Lead tech PR

Debbie Smith

Debbie joined The Crowd in 2015 after reading about us in the trade press, back in the days when we had time to do our own PR!

She looks after all our broad technology clients, including civic tech and public sector tech.

She has spent some 28 years working in tech and general B2B PR, alternating between international in-house roles and working with some of the UK’s leading agencies. Her science background – she has a doctorate in chemistry from Oxford – has given her the skills and credibility to draw out the most technical client and turn their expertise into compelling copy for media and marketing materials.

She gave up international travel to move to the Cotswolds but found that she was spending even more time travelling round the UK coordinating projects across multi-site teams. Going freelance has enabled her to focus on client work rather than train timetables and to spend more time hiking in the mountains, where she’s slowly adding to her tally of Munros.