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Adaptable. Scalable. Innovative. Flexible… AS IF

A perk of an independent life is having an independent view. This blog was started by Sam Howard in February 2011, after many years of having worked on B2B tech PR and just one week after going freelance.

Adaptable. Scalable. Innovative. Flexible. AS IF. The four most over-used words in tech PR. Perhaps here, we might be a little bit more authentic.

Horribly honest, sometimes insightful, and invariably rather jolly, our occasional posts narrate the pros and  perils of freelance life and give guidance for starting your comms career.

Latest posts

27/12/2017: How to be a fearless freelancer. Debbie, fellow freelance PR  on how to push beyond the comfort zone.

4/12/2017: Outsourcing – it’s not just for corporates. Lianne, fellow freelance PR  ponders the problem of trying to be a jack of all trades.

08/11/2017: You don’t have to be a recluse to freelance. David, our new fintech writer and researcher looks at how to overcome the isolation of freelancing

All posts