Tech PR

Katrin Naefe

Katrin joined The Crowd in 2019 and works with Debbie in our tech team.

With over 20 years’ experience in B2B PR, Katrin is a bit of an all-rounder when it comes to her PR experience. She does admit, though, to a firm preference for engineering, environmental and technology topics with hard facts. Must be her Teutonic heritage.

Her love for facts and research stands Katrin in good stead when coming up with new story angles for her clients and pitching them to the most relevant journalists.

Being bilingual German-English, Katrin is a language enthusiast and has no patience for laziness in language usage. Her involvement in global and pan-European campaigns over the years has also given her a good training in dealing with cultural differences beyond language barriers.

Away from the office, Katrin is a bookworm and (not so serious) foodie, forever trying out new culinary experiments on her friends and family.